Education Programs

Undergraduate Major in E-commerce

发布开云手机在线登陆入口-开云(中国):2013-11-10

E-commerce

Consultation tel: 022-27403784

From Taobao, Jingdong and other e-commerce internets of consumer goods, to e-bank, e-stock, e-insurance, ticket buying of aviation and railway, tourism service and other many types of professional e-commerce internets, as well as each scale of e-commerce internets of manufacturing companies, e-commerce in China has been in the front rank and China is in bad need of e-commerce talents. In 2002, Tianjin University, as one of the first universities and colleges to start undergraduate program of e-commerce in China, began to admit undergraduate of e-commerce under the department of information and management science. Tianjin University has good engineering background, the support of important disciplines of business administration, successful experience of information management and information system of related majors, and strong faculty force. E-commerce in Tianjin University focuses on cultivation of application and innovation on base of broad theoretical technology, encourages students to participate in innovation activities and provides integral conditions for students.

Cultivation: the talents of e-commerce are hard to be replaced. Besides necessary information technology, students should learn e-commerce system, e-payment, e-commerce logistics, internet marketing, development and technology of e-commerce system and other e-commerce theory and skills on base of deep business management theory. The discipline is to cultivate comprehensive talents both to understand commerce and information technology.

Postgraduate entrance and employment: the students have high employment rate, and the employment entities are mostly hot businesses, like Taobao, Jingdong, Yahoo, Tencent and other large e-commerce companies, banks and financial institutes with e-commerce as its strategic orientation, and other large enterprises and public institutions. The students with good achievements could study overseas during undergraduate period, and also be recommended to study master even doctor courses in Tianjin University and other national universities and colleges. As for further study, students could not only study the master and even doctor courses of the same program in the department of information and information system, and also get welcome from tutors of business administration, management science and engineering, financial engineering and other hot fields. Students who are willing to study abroad could study master and even doctor courses of e-commerce could also study similar courses like business administration.